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3183 руб.

Total Access

Автор: Regis McKenna, ISBN: 1578512441

Marketing as we know it is disappearing, declares industry legend Regis McKenna....

3504 руб.

Markets of One: Creating Customer-Unique Value through Mass Customization

Автор: James H. Gilmore, B. Joseph Pine, 240 стр., издатель: "Harvard Business School Press", ISBN: 1578512387

What does it mean "to dell?" This newly coined business verb means to mass-custo...

3540 руб.

Inside Chinese Business : A Guide for Managers Worldwide

Автор: Ming-Jer Chen, 236 стр., ISBN: 1578512328

Ethnic Chinese control a staggering 98 percent of the East Asian economy outside...

3248 руб.

Future Wealth

Автор: Stanley M. Davis, Christopher Meyer, ISBN: 1578511941

If you wanted a glib way to sum up how the economy works today, you could say we...

4613 руб.

Down to Earth: Applying Business Principles to Environmental Management

Автор: Forest L. Reinhardt, ISBN: 1578511925

Anxiety about the environment is on the rise for today's businesses. Firms large...

2558 руб.

Harvard Business Review on Managing High-Tech Industries (Harvard Business Review Paperback Series)

Автор: Marco Lansitl, Jonathan West, Henry Chedbrough, David J. Teece, Gary Pisano, Steven Whellwright, W. Brain Arthur, ISBN: 1578511828

THE HARVARD BUSINESS REVIEW PAPERBACK SERIES is designed to bring today's manage...

2507 руб.

Harvard Business Review on Breakthrough Thinking

Автор: Teresa Amabile, Dorothy Leonard, Jeffrey Rayport, Elleen Morley, Andrew Silver, Wetlaufer Suzy, Peter Drucker, ISBN: 157851181X

THE HARVARD BUSINESS REVIEW PAPERBACK SERIES is designed to bring today's manage...

2169 руб.

The Knowing-Doing Gap: How Smart Companies Turn Knowledge into Action

Автор: Jeffrey Pfeffer, Robert I. Sutton, 314 стр., издатель: "Harvard Business School Press, Project Management Institute", ISBN: 1578511240, 978-1578511242

Why are there so many gaps between what firms know they should do and what they ...

7972 руб.

Charity Care: Tools to Manage the Uninsured Population

Автор: Sandra Wolfskill, 190 стр., ISBN: 1578395615

2608 руб.

The Complete Book of Raw Food, Second Edition: Healthy, Delicious Vegetarian Cuisine Made with Living Foods (The Complete Book of Raw Food Series)

496 стр., ISBN: 1578263530

This masterful collection of over 400 raw food recipes is a "must-have" for anyo...

1832 руб.

Exercises for Brain Health: The Complete Guide to Prevention and Treatment of Alzheimer's, Parkinson's, and Dementia through Exercise

Автор: William Smith, 160 стр., ISBN: 1578263166

Includes Safe and Effective Exercises for All Ages.Your brain is your most impor...

1373 руб.

Choices: Coping Creatively with Personal Change (Little Book. Big Idea. )

Автор: Frederic Flach, 216 стр., ISBN: 1578262860

"It is resilience that gives us the power to be genuinely free and to decide, th...

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