Strategic Management: Concepts and Cases and MyStratLab with eBook Package (2nd Edition)
Автор:
Mason A. Carpenter, Gerry Sanders, ISBN:
013607930X
KEY BENEFIT- This is the book that enables students to TRANSFER conceptual classroom LEARNING to strategic application in their professional lives. KET TOPICS: Three key themes constitute the dynamic perspective on strategy: (1) changing strategies for nging times, (2) the integration of formulation and implementation, and (3) strategic leadership. For business professionals involved with strategic management.
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