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Reach for the Top: Women and the Changing Facts of Work Life
Standing Room Only: Strategies for Marketing the Performing Arts
This text applies the full spectrum of marketing principles, such as segmentatio...
The Truth About the National Debt: Five Myths and One Reality
Competing in the Age of Digital Convergence
Cutting Edge: Gillette's Journey to Global Leadership
The Gillette Company has literally defined, as well as led, the world shaving ma...
The Internet Strategy Handbook
The Internet Strategy Handbook is the first book to bring together the advice of...
Competitive Advantage Through People: Unleashing the Power of the Work Force
The Transformation Imperative: Achieving Market Dominance Through Radical Change
This book will challenge managers to rethink how they manage change. The author ...
First Person: Tales of Management Courage and Tenacity (Harvard Business Review Book Series)
Fast Forward: The Best Ideas on Managing Business Change (Harvard Business Review Book Series)
The New Deal at Work: Managing the Market-Driven Workforce
In this thought-provoking book, the author argues that the relationship between ...
Broken Promises: An Unconventional View of What Went Wrong at IBM
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