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Contemporary Mathematics for Business and Consumers
Using a business process approach, this text focuses on not only the concepts bu...
Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
The sixth edition of Terence Shimp's market-leading Advertising, Promotion, and ...
College Physics, Volume 1
The main objectives of this introductory physics book are twofold: to provide th...
Business Research Methods With Infotrac
This best-selling text continues in its seventh edition to provide the most curr...
Corporate Finance With Infotrac College Edition
Smart, Megginson, and Gitman have created a technologically sophisticated, yet e...
Marketing: Best Practices
Автор:
K. Douglas Hoffman, Michael R. Czinkota, Peter R. Dickson, Patrick Dunne, Abbie Griffin, Michael D. Hutt, Bilaji Krishnan, John H., Jr. Lindgren, Robert F. Lusch, Ilkka A. Ronkainen, ISBN: 0030349990
Seventeen experts, one voice! The premise behind Marketing: Best Practices is si...
Systems Analysis and Design for the Small Enterprise, Third Edition
Finally a truly hands-on approach to learning systems analysis and design, with ...
Information Technology and the Networked Economy, Second Edition
Principles of Finance
The first course in finance for finance and business majors has traditionally fo...
Introductory Econometrics with Applications
Offers an ideal combination of econometric theory and hands-on practical trainin...
Customer Behavior: A Managerial Perspective
The Human Resource Function in Emerging Enterprises
This book provides a guide for effective Human Resource Management practices in ...
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