In 1973, Joe Karbo wrote and published this unique personal guide revealing the secrets that gained him a net worth in excess of $10 million dollars (a lot of money in 1973). Joe sold his book only through direct response advertising...a book that sold over 3 million copies without ever being available in a bookstore! The Lazy Man's Way to Riches is Joe's philosophy on life, and how to live it richly, successfully, joyously and lazily. It is also a wonderful step by step marketing guide that willwork for any business - so clearly written it has been used as marketing text by companies, colleges, and universities worldwide. This classic belongs in everyone's success library!

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