Who Drinks What?: Identifying International Drinks Consumption Trends (The Rothschild Trilogy)
Автор:
Euromonitor International, 446 стр., ISBN:
1842645404
Identify how drinks trends differs from country to country As the title of this book suggests, Who Drinks What is a useful starting point for identifying how drinks consumption trends differ across countries. It presents detailed statistics on the most popular drinks categories worldwide. 12 broad beverage categories are researched ranging from fruit juice and bottled water to wine and spirits. Buy this book and you have access to the same research that leading drinks retailers and manufacturers rely on. Who Drinks What includes - Thousands of drinks consumption statistics in one affordable volume - Data for 52 countries which can be compared over 6 years (2003-2009) - Volume and value market size data*, percentage (%) change and per capita figures *Value data presented in local currency and US$ - Leading brands and their brand share (2009) - Key socio-economic indicators to help put consumption trends into context - Unique world drinks consumption rankings Hot drinks researched:...
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