Despite the current crisis, Asian economies remain an important market for firms around the world and continue to be stiff competitors in world business. One reason for the region's strength, and a predictor of Asia's endurance, is its business networks--keiretsus in Japan, chaebols in Korea, and other forms that connect single firms, entire industries, and which interlink the region as a whole. Richter and his contributors examine the origins of business networks, their effects on the economies, and theimplications of their presence and growth in Asian economies. Corporate strategic planners, marketing executives, and other decision makers will find here an important contribution to their understanding of why Asia's economies will pick up again and howthey will continue to grow.

Под заказ:
	OZON.ru - 13230 руб.	Перейти

Рейтинг книги: 4 из 5, 9 голос(-ов).