Master the essential "ins and outs" of owning and operating your salon with this well-organized, descriptive resource covering basics through special business tips. You'll find everything you need to know about launching and maintaining a successful, lucrative nail salon business! Features: -Pre-planning a business, selecting a business name and developing a business plan -How to avoid industry pitfalls -How to handle employees, including performance reviews, discipline and burnout -How to develop customer relations, including tips on cultivating customers, utilizing focus groups, encouraging walk-ins, and maintaining your client base -Tips on personal development, evaluating your strengths, being assertive and dealing with clients ALSO AVAILABLE Audiotape, ISBN: 1-56253-306-1

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