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Managing with Conscience for Competitive Advantage

Managing with Conscience for Competitive Advantage

Автор: Pete Geissler, ISBN: 0873896386

Book DescriptionEnron. Tyco. Westinghouse. The root cause of these widely reported business failures appears to have been managing too zealously for stockholder value at the expense of the scores of employees and smaller investors. This book is not another lecture about the greed, self-centeredness, and self-aggrandizement of managers who perpetrated and profited from the failures of their companies. Instead it has been written to suggest a management direction that could prevent more of the same failings and restore a sense of social consciousness to management. Included are a number of profiles of successful companies that are managed with conscience for the satisfaction of employees and customers, albeit in different ways and styles, and the managers who know that their businesses are much more than numbers and behave accordingly.
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