Competitive Intelligence: How to Gather, Analyze, and Use Information to Move Your Business to the Top
Автор:
Larry Kahaner, 304 стр., издатель:
"Touchstone", ISBN:
0684844044
This book takes readers beyond the Information Age and into the Age of Intelligence, explaining how to turn the raw facts, statistics, and numbers about competitors' activities and market trends into practical guidelines for making the right business decisions.
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