"A clear straightforward guide to wealth creation from a superb role model!" ?Alex Capello Chairman of Young Presidents Organization "Duran does a great service to entrepreneurs by distilling into just twenty ?vital secrets? each step of creating and deriving wealth from a start-up. His narrative is clear and well supported by detailed personal examples of what he and others have gone through in the process of creating successful start-ups. I consider this book one of the best resources available for aspiring entrepreneurs." ?Andrew M. Isaacs Executive Director, Management of Technology Program, University of California, Berkeley "Joe Duran gives great guidance . . . to build value you need to build a path to liquidity, and that means building a solid enterprise." ?Jerome S. Engel Executive Director, Lester Center for Entrepreneurship and Innovation Haas School of Business, University of California,...

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