Book Description/pas0/*How can we understand the proliferation of management guru schemes over the last 20 years?/par0/par0/*What do recent management fads and fashions share in common?/par0/par0/*What are the implications and limitations of the prescriptions on offer for people's working lives?/par0/par0/Managerial fads and fashions, guru panaceas and organisational innovations have proliferated over the last 20 years. Drawing on case studies from both the UK manufacturing and financial service sectors,we argue that the emergence and popularity of a new range of management innovations reflects and facilitates the reproduction of a neo-liberal economics that has dominated Western politics for over almost a quarter of a century. In the guise of such interventions, it is argued that current management thinking around 'new' forms of work organisation is immersed in a contemporary version of the American Dream. It is posited that they involve an attempt to exercise power so as to...

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