Inside / Outside: From the Basics to the Practice of Design (2nd Edition)
Автор:
Malcolm Grear, 352 стр., ISBN:
0321440676
Renowned artist and design legend Malcolm Grear has permanently shaped the design world with his work, lecturing, writing and teaching. Grear approaches design by looking at the inner parts of an object, process, or idea in order to understand the whole. He believes that form and structure are the underpinnings of effective design, which stands contrary to the reductive approach taught in most modern design education. Deftly and sparingly capturing the essence of his subject matter, Grear offers unique insight into the design process with images and forms drawn from nature, typography, art and design. These examples from both his teaching (inside) and professional practice (outside) begin with design problems and illuminate the processes by which the best solutions are found. Grear skillfully bridges the gap between design theory and real-world practice. Malcolm Grear has played a vital role as designer and educator in the field of visual communication...
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