Expertise and Innovation: Information Technology Strategies in the Financial Services Sector
Автор:
Robin Fincham, James Fleck, Rob Procter, Harry Scarbrough, ISBN:
0198289049
Retail financial services is a sector in which technological change--and particularly information technology (IT)--has become critically important. This collection looks at how firms develop a strategic approach to IT in this sector. The contributors present seven case studies from Scottish industry while focusing on key strategic projects within these case companies.
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