The Power to Predict: How Real Time Businesses Anticipate Customer Needs, Create Opportunities, and Beat the Competition
Автор:
Vivek Ranadive, 224 стр., ISBN:
0071450149
Over the past two decades, business innovator Vivek Ranadive has become globally renowned for pioneering "real-time" business. TIBCO, the company Ranadive founded in 1985, has worked with more than 2,000 organizations to improve their agility and incree enterprise-wide performance. Now, in The Power to Predict, RanadivA© forecasts the next step in achieving breakthrough business success--predictive business. The Power to Predict branches off from overexposed Silicon Valley high-tecnames to show the impact of predictive business on mainstream companies from Procter & Gamble to Harrah's, Gallo, and others. Staggering in its implications, this transformative book reveals how entities can break new ground--and gain fresh competitive adntage--in the ongoing quest to: Anticipate customers' needs Create wholly new opportunities Predict and sidestep unwelcome "surprises"
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