Design for Shopping: New Retail Interiors
Автор:
Sara Manuelli, 192 стр., издатель:
"Abbeville Press", ISBN:
0-7892-0898-9
Retail design is quickly learning new ways to entice the customer. To create a unique and captivating shopping experience, shops use interactive technology and commission stunning works of art; fashion brands team up with celebrity architects to create brand strategies and generate publicity; and irony, humor, and playful elements of surprise turn into mainstays of retail interiors. From the giant, breathing mannequins of Mandarina Duck in London to the high-tech dressing rooms of Prada in Los Angeles, "Design for Shopping: New Retail Interiors" provides a detailed, behind-the-scenes exploration into the sometimes jaw-dropping, sometimes whimsical, and always breathtakingly creative ways that today's most exceptional shops appeal to the customer's imagination. Accompanied by architects' floor plans and vivid color photographs. Design for Shopping showcases a comprehensive selection of recent retail interiors from around the world. Following an insightful introduction which...
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