Maximizing Hospitality Sales: How to Sell Hotels, Venues and Conference Centres
Автор:
Patrick Forsyth, издатель:
"Thomson Learning", ISBN:
0-30470-428-8
The hospitality market is complex and competitive, and a key part of the tourism industry. This text provides approaches and techniques for selling hotels, venues and conference centres of all sorts, showing how to understand clients, identify prospective clients and prepare for meetings.
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