Managing and Using Information Systems : A Strategic Approach
Автор:
Keri E. Pearlson, Carol S. Saunders, ISBN:
0471346446
* Concepts are presented in clear, non-technical jargon. * Presents proven strategies for integrating IT with business strategies to create competitive advantages for organizations. * Current readings and Web links bring basic issues up to date with examples of how successful managers implement IT.
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