Marketing Research (Marketing Research)
Автор:
David A. Aaker, V. Kumar, George S. Day, ISBN:
047123057X
Relevant and recent examples and citations. * In-depth coverage of e-commerce and database marketing. * Cases and problems cover a wide range of products and organizations. * Takes readers step by step through the entire marketing research process, describing the most advanced and current methodologies.
Под заказ: |
|
OZON.ru - 1961 руб.
|
Перейти
|
|
|
Рейтинг книги:



4 из 5,
7 голос(-ов).