International Business: The Challenges of Globalization (5th Edition) (MyIBLab Series)
Автор:
John J. Wild, Kenneth L. Wild, Jerry C.Y. Han, 512 стр., ISBN:
0137153759
International Business: The Challenges of Globalization presents international business in a comprehensive yet concise framework with unrivaled clarity. Globalization; Cross-Cultural Business; Politics, Law, and Business Ethics; Economic Systems and Development; International Trade; Businessa??Government Trade Relations; Foreign Direct Investment; Regional Economic Integration; International Financial Markets; International Monetary System; International Strategy and Organization; Analyzing International Opportunities; Selecting and Managing Entry Modes; Developing and Marketing Products; Managing International Operations; Hiring and Managing Employees MARKET: Recent, real-world examples and engaging features brings the material to life for readers.
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