Based on scientific research carried out over the last 18 years, Yehuda Shinar—a celebrated life coach credited with helping England win the rugby World Cup—has devised a set of winning behavior principles that can be applied to any sphere of life. Using practical advice, quizzes, tests, and real-life case studies, Yehuda shows how thought patterns can be transformed so that—whoever you are and whatever you want to achieve—you can become one of life’s winners. From conquering your self-defeating thoughts and winning the respect of others, to clinching that promotion at work or winning in love, money, or health, this book is all you need to succeed in everything you do.

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