Word$ on the $Treet
Автор:
Leo Haviland, 628 стр., издатель:
"Книга по Требованию", ISBN:
9781457508042
"Words on the Street" is an experienced insider's analysis of Wall Street language. This informative and entertaining exploration of marketplace rhetoric focuses on metaphors derived from the fascinating arenas of games, love, war, politics, religion, the fine arts, and natural physical science. This expose reviews that wordplay in the context of the American Dream. Armies of books describe marketplace structure and instruments, recount economic history, or unveil personalities and strategies of heroic (or scandalous) individuals and institutions. "Words on the Street" is different. It enlightens Wall Street professionals, Main Street audiences, policy makers, and academics regarding Wall Street talk and its implications. Wall Street and American Dream rhetoric reflect and shape marketplace perspectives and thereby influence quests to make, keep, and manage money. Therefore Wall Street propaganda has major financial consequences for both Wall Street...
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