High Quality Content by WIKIPEDIA articles! Negative priming is an implicit memory effect in which prior exposure to a stimulus unfavorably influences the response to the same stimulus. It falls under the category of priming, which refers to the change in the response towards a stimulus due to a subconscious memory effect. Negative priming describes the slow and error-prone reaction to a stimulus that is previously ignored. For example, let us say you are trying to pick the red pen from the pen holder. The red pen becomes the target of your attention and you respond by moving your hand towards it. At this time, you mentally block out all other pens as distractors to help you close on to just the red pen. After repeatedly picking the red pen over the others, if you want to switch to the blue pen, there is a momentary delay in this action (however, there is a decline in the negative priming effect when there is more than one nontarget item that is selected against). The slow reaction...

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