This set re-issues books originally published between 1971 and 1999 and reflects the growing importance of International Business as a serious academic discipline. The books selected include works by James Ahiakpor, Christopher Bartlett, Yves Doz, John H Dunning, Paul W Beamish, Candida Brush, Beat Burgenmeier, Jean-Louis Mucchielli and Alan Rugman, Edith Penrose, Nigel Thrift, Michael Taylor, Peter Enderwick, Howard Cox, Jeremy Clegg, Grazia Ietto-Gillies, Stanley Paliwoda and Peter Turnbull among others. They provide a new generation of scholars with access to some interesting ideas from some of the earlier pioneers in the field and examine topics such as: Multinational entrepreneurship The Finance of International Trade Multinational joint ventures Transnational corporations Global corporate strategy Research in international marketing.

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Рейтинг книги: 4 из 5, 3 голос(-ов).