Filled with case studies—Harley Davidson to IKEA to Lego to Susan Boyle—a guide to maximizing a brand, even in a downturn All aspects of branding are covered in this guide, including brand creation and protection, while fascinating case studies of famo

В наличии:
	Sprinter - 670 руб.	Перейти
	Books.Ru - 536 руб.	Перейти		Лучшая цена

Рейтинг книги: 5 из 5, 2 голос(-ов).