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Business English: Marketing and Sales: Authentic ESP Materials for the Multi-Level Classroom

Business English: Marketing and Sales: Authentic ESP Materials for the Multi-Level Classroom

Автор: Nevine Abdel Khalik, Hassan Badr, Dina El-Araby, 40 стр., издатель: "Express Publishing", ISBN: 978-1-84679-993-8

Business English is for teachers and program managers in the field of ESP who have different levels of language learners in the same class. Business English targets learners from all areas of the business world. These learners have a solid background of business knowledge that they either acquired through education or experience. They are moving into the global market and will compete with international companies. Business English will help learners meet their need to acquire the language as well as knowledge about the worldwide market and international organisations. Business English targets high beginners and low intermediate business learners in the same class.
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