Поиск книг, учебников, пособий в онлайн-магазинах
Я ищу
Название книги, автор, издатель, серия или ISBN
Modern Competitive Strategy

Modern Competitive Strategy

Автор: Gordon Walker, 352 стр., издатель: "McGraw-Hill", ISBN: 9780071276337, 978-0-07-127633-7

"Modern Competitive Strategy", 3e, by Gordon Walker, provides a concise, rigorous, and broad synthesis of the theory and empirics of the strategy field. The approach is eclectic, reflecting the diversity of the discipline, drawing on studies in industrial and institutional economics, economic and organizational sociology, mainstream strategy, and finance and marketing when appropriate. Both single business and corporate-level organizations are covered. Ideal for current and budding managers, many short cases, company examples, and practical tools are used to illustrate the concepts. The material is appropriate for either a full semester course or a single module in MBA programs, advanced undergraduate courses, EMBA and executive education classes.
Под заказ:
My-shop.ru My-shop.ru - 1520 руб. Перейти
 
Рейтинг книги: starstarstarstar 4 из 5, 3 голос(-ов).

Популярные книги по минимальной цене:

Энциклопедия для детей. Том 22. Информатика
217 руб.
Большая книга тамады. Тосты. Пожелания. Поздравления. Застольные песни
75 руб.
Боец десантной бригады
335 руб.
Детский сад
158 руб.

Дополнительно: