Escalation of commitment
Автор:
Jesse Russell,Ronald Cohn, издатель:
"VSD", ISBN:
978-5-5109-5077-9
High Quality Content by WIKIPEDIA articles! Escalation of commitment was first described by Barry M. Staw in his 1976 paper, "Knee deep in the big muddy: A study of escalating commitment to a chosen course of action". More recently the term sunk cost falla
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