Innovation is: creativity converted into productivity. Thought up in Barcelona proposes an engagement with the tangible achievements individuals who have been able to see objects with an innovative gaze. In this globalized world, the hordes of new ideas that burst on the scene every day are innumerable, but it is perfectly clear that some have their point of departure in Barcelona, a city that is rediscovering itself in its transition from an industrial city to a city of services and ideas. Thought up in Barcelona is not an exhaustive overview, but a snapshot that illustrates the creative activity and idea shapers of Barcelona, from technology, industry, architecture, culture, to public services.

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