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Strategic Planning for Public and Nonprofit Organizations: A Guide to Strengthening and Sustaining Organizational Achievement

Strategic Planning for Public and Nonprofit Organizations: A Guide to Strengthening and Sustaining Organizational Achievement

Автор: John M. Bryson, 464 стр., издатель: "Jossey-Bass", ISBN: 978-0-7879-6755-0

This book shows leaders how to use strategic planning to strengthen their organization and outlines the reasons public and nonprofit organizations must embrace strategic planning to improve their performance. When it was first published more than sixteen years ago, John Bryson's Strategic Planning for Public and Nonprofit Organizations introduced a new and thoughtful strategic planning model. Since then it has become the standard reference in the field. In this completely revised third edition, Bryson updates his perennial bestseller to help todays leaders enhance organizational effectiveness.
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