"A well written and comprehensive journey into M&A...an essential reference for any M&A practitioner...this isn't just a book about great thoughts and process, but rather how to turn insight into deals, and deals into lasting value." - From the Foreword by Joseph R.Perella Chairman, Institutional Securities and Investment Banking Group, Morgan Stanley. "Bob Bruner's Applied Mergers and Acquisitions is a masterful and comprehensive treatment of the topic of M&A. The book is remarkably complete, discussing economic valuation, legal considerations, deal structure, ethics, accounting, post-merger integration-and more. It blends material from practice and from academia in an easy-to-read style, making it a must-read, and want-to-read, for anyone interested in this subject." - Peter Tufano. Sylvan C.Coleman Professor of Financial Management, Harvard Business School. "How many books really succeed in teaching M&A practitioners to distinguish among deals that should be...

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