Revision with unchanged content. Shorter product life cycles, high product flop rates and an increasing heterogeneity of consumer needs have recently put considerable pressure on the innovation activities of manufacturers. The collaboration with users in open innovation processes has been promoted as a powerful approach for companies to succeed in todaya??s competitive environment. However, little is known about what drives these user innovators to contribute their time and effort to the creation of new products. Yet, a deep understanding of the motivation of user innovators represents an important first step for manufacturers to improve the nature of this type of cooperation. Robert Motzeka??s study investigates the motivational profiles of user innovators from a manufacturera??s point of view. Since lead users and tool kit users can to a very high extent be involved in the firma??s innovation process, this report will focus on the integration of those two types of users....

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